All Videos Tagged California (California Film Foundation) - California Film Foundation

Blu-ray Disc Association - Overview Video

2018-08-08T20:27:40.900Z

Blu-ray Technology

Here is a video we created to promote 4k Blu-ray technology. This is one video out of a series of of 5 videos. In this overview video we did our best to cover all the benefits.

4k Resolution:
4K refers to one of two high definition resolutions: 3840 x 2160 pixels or 4096 x 2160 pixels. 4K is four times the pixel resolution, or twice the line resolution (2160p), of 1080p (1920 x 1080 pixels). The other high definition resolutions in use are 720p and 1080i.

Immersive Audio:
Real immersive sound provides the listener with a natural (“life-like”) three-dimensional sound experience unlike anything heard before in traditional 2D surround solutions. Immersive audio creates the sensation of height all around the audience, transporting them into a more thrilling and deeper audio experience.

Wide Color Spectrum:
Also known as wide color gamut. It makes the palette itself bigger. Deeper reds, greens, and blues plus richer secondary colors like magentas, cyans, yellows and more. So colors that were too deep or intense on an HDTV can now be shown on an WCG-capable 4K TV. Think a bright yellow flower, or a dark brick red.

High Dynamic Range (HDR):
HDR imaging is a high dynamic range technique used in imaging and photography to reproduce a greater dynamic range of luminosity than is possible with standard digital imaging or photographic techniques.

This series was written by Doug Morris and directed by Justin McAleece. Ro Leon was the producer. Ian McAleece shot it in 6k with the Red Epic Dragon. The set up was light and built-out by the rest of our Blare Films’ crew. Elinor and Neris where our two talents.

About the BDA
In February 2002, a large group of companies called the Blu-ray Disc Founders announced the introduction of the Blu-ray Disc (BD) format, the next generation in optical storage. The new format would offer an immense storage capacity (up to 50GB) that is perfect for High Definition video recording and distribution, as well as for storing large amounts of data. The format shares the same form factors as existing CD and DVD optical discs allowing for backwards compatibility.

To learn more about this new technology visit the 4k Blu-ray Disc Association (BDA). Click HERE for their website.

Propel RC - Batman Vs. Superman

2017-02-01T04:54:55.982Z

Propel is back and ready for action! We were thrilled and honored when the fine folks at Propel requested we create a spot for this amazing Batman Batwing RC Drone. We spent weeks in pre production building the set in our studio. Based off of storyboards by Director Jason Wada, this miniature city was built inside our studio by Alan Agazarian. With 25 small buildings complete with interior lighting, city streets, stop lights and cars, Jason and Alan combined their talents to create the perfect Gotham City! Needless to say, we had a blast making this one.
Shot by Ian McAleece on RED Epic Dragon. Direction, design and on-set flight control by Jason Wada. Smoke machine and assistance by Jeremiah Tobar. Miniature city set by Alan Agazarian. Jimmy Cosentino stars as the Batmaster™

San Jose Video Production - Clear Channel

2015-11-13T21:52:58.554Z

San Jose Video Production

When Clear Channel contacted us to do a video about signs at an airport in San Jose, it seemed like something that could be tough to make visually compelling. However with the Panasonic GH4, the DJI Ronin, some creative angles, TimeLapses and slick editing, we were able to turn it into a pretty dynamic piece. Justin McAleece and Vince Cosentino brought it to life on set and it was posted by Jason Wada.

Clear Channel

Clear Channel Airports Develops Innovative Airport Media Programs that Connects Brands with Hard-to-Reach Consumers Through Captivating Media Opportunities.

For more than 40 years, Clear Channel Airports has defined the airport advertising industry. Their diverse media platform allows brands to engage consumers through hands-on experiential exhibits, dynamic digital displays, mobile retargeting and a multitude of printed media options. They have invested over $125 Million in airport media products, including more than 2,000 dynamic digital displays, designed to promote brands across North America.

Whether you are an airport operator, local/regional, national or international brand, airport advertising makes a huge impact. Airport advertising, done well, is the most powerful, engaging and effective advertising medium that captures the attention of a highly sought after demographic. Every year, their airport media programs reach more than half of all North American passengers. They deliver more than 2.4 billion advertising impressions in the United States and more than 3 billion advertising impressions worldwide.

Their team will strategically develop a custom advertising campaign that not only aligns with your goals and budget, but exceeds your expectations. By engaging, inspiring and motivating their clients’ desired audience, they help build brands and drive activation.

To view more of our work please view our portfolio at: http://www.blaremedia.net

Seattle Video Production - KeepKey

2015-11-13T21:29:51.972Z

KeepKey is a hardware wallet designed to store and secure bitcoin while protecting them from virtual attacks such as malware and viruses. Our Seattle production team met with the KeepKey gurus where their Senior Software Engineer, Kenneth Heutmaker, provided us with all the tech specs as well as acted as the onscreen talent. Utilizing our Red Epic Dragon Camera with Kowa Anamorphic lenses our Director, Ryan Reese, and DP, Justin McAleece envisioned visually compelling movements on each and every shot as well as some fun product lighting to echo the advanced technology of the device. We think it came out well and look forward to seeing the product experience great success.

To view more of our work please view our portfolio at: http://www.blaremedia.net

Fresno Video Production - Propel RC Tanks

2015-11-13T20:31:00.200Z

When we set out to do a video like this we ask ourselves one question: What would I want to see if I were nine years old? The answer is this commercial.

We’re grown ups who not only get to play with toys, but get to build forts and buy smoke bombs and use army men to help us play with those toys! We did this video for Propel Toys to help promote their newest creation the Laser Force RC Assault Tanks. This video stars our very own Vince Cosentino and his son Jimmy. We shot it with our Epic Dragon and GoPro Hero 3+. Alan Agazarian and Ian McAleece rounded out the crew. It was a fun shoot. We love our job!

To view more of our work please view our portfolio at: http://www.blaremedia.net